American Copper

Art Direction, UX/UI, layout, responsive design

I recently designed the relaunch of americancopper.nyc with The Charles Group. As the Visual/UX lead, I developed the site hierarchy, created the visual language and designed a seamless web experience.

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VISUAL/UX DESIGN LEAD

I wanted to convey a memorable experience that was easily digestible for potential renters. We utilized luxurious images, strong typography, white space and a clean design aesthetic to push the brand narrative.

 
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